Author: Andrew Bouffe

Digital Traditional

How to keep users engaged with long-form videos

July 22, 2019
Andrew Bouffe

Tap, scroll, tap, scroll, scroll, scroll, scroll, scroll… This is the usual movement of a person…

Digital Social

It’s time to reinvent the way stories are told. Here are 3 proven approaches to try!

July 17, 2019
Andrew Bouffe

We have used some insights from 20th Century Fox which have helped build these approaches you…

Digital

Machine Learning for Marketers (In a Nutshell)

June 6, 2019
Andrew Bouffe

As consumer expectations grow for more personalized, relevant, and assistive experiences, machine learning is becoming an…

Digital Editors Choice

The future of car buying is online

June 4, 2019
Andrew Bouffe

Now, I know you think cars have always been visible/available online, fair enough – But thanks…

Traditional

Think your company is customer-centric? Doubtful…

May 15, 2019
Andrew Bouffe

I am not saying that your company isn’t customer-centric, I’m just saying you are probably wrong…

Digital

Awesome (And crazy) stats about our know-it-all friend, Google

May 7, 2019
Andrew Bouffe

OK, so Google receives over 63,000 searches per second on any given day, in translation, that’s…